Injunction denied: Monster energy drink loses to VPX
Hansen Beverage, the California company that makes Monster, lost its bid to enjoin Vital Phamaceuticals (VPX), the Ft. Lauderdale maker of the Redline brand. Hansen sought to bar VPX from making...
View ArticleThe European Food Safety Authority (EFSA) and Energy Drinks
The European Food Safety Authority (EFSA) has adopted a scientific opinion (summary also available) on two ingredients commonly used in so-called energy drinks. Following a request from the European...
View ArticleUnsubstantiated calorie claim on green tea drink costs Coke $650K
Because Coca-Cola Co. and partner Nestle by were unable to substantiate claims that Enviga causes weight loss, the beverage has lightened the pockets of both companies by $650,000. The companies have...
View ArticleArriving soon: bunny-shaped vitamins from Playboy?
Playboy Enterprises likes to put its name and trademark bunny-head logo on products. Get ready for a supplement on which you can nibble the ears. At its second-quarter earnings call on Aug. 4, the...
View ArticleAMP UP Before You Score iPhone app Under Fire
Pepsi, maker of the AMP Energy drink, has ventured into new territory by marketing its energy supplement drink with an iPhone application to appeal to young guys “out on the prowl.” So far the...
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